The Business Game
The Business Game, A Podcast That Moves The Needle
Ready to level up your business and leadership game?
The Business Game, A Podcast That Moves The Needle - brings you unfiltered business insights, startup stories, and scaling strategies from global leaders, founders, and innovators who’ve built thriving companies.
Hosted by Steve Plummer and Kalena Stano, each episode dives into real-world case studies, growth tactics, and leadership lessons that reveal what it takes to win in today’s competitive business landscape.
Whether you’re a small business owner, startup founder, or corporate innovator, you’ll walk away with actionable tools to grow smarter, lead stronger, and scale faster.
New episodes drop every Thursday and Saturday on Spotify, Apple Podcasts, iHeartRadio and all major platforms.
Watch video episodes on YouTube and explore more at thebusinessgamepodcast.com
The Business Game
How to Win Customers in 7 Seconds: Vance Morris' Moment Zero Framework
What if you could charge 40% more than your competitors and only work 90 minutes per week in your business?
Join hosts Steve Plummer and Lisa DeAngelis on The Business Game, a podcast that moves the needle, as they sit down with Vance Morris, ROI specialist and founder of the Deliver Service Now Institute. Vance reveals how he transformed Disney's world-class customer experience systems into a blueprint for small business success. Whether you're in professional services, trades, or any commoditized industry, this episode delivers actionable strategies for customer experience excellence, business automation, premium positioning, and marketing differentiation that will transform how you compete in your market.
In this episode, you'll discover:
* How to win customers in the first 7 seconds using Vance Morris' "Moment Zero" customer experience framework
* Why systems create freedom—the exact process Vance used to reduce his business involvement to just 90 minutes per week
* Premium pricing strategies that allow you to charge 40% more than competitors without losing customers
* Disney's secret to customer loyalty and how to adapt theme park experience principles for Main Street businesses
* The apples-to-oranges comparison chart that eliminates price shoppers and positions you as the only choice in your market
Connect with Vance Morris - Deliver Service Now Institute:
Website: https://vancemorris.com
LinkedIn: https://www.linkedin.com/in/vancemorris
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Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com
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